L'ILE AUX ASHBY
- Designer:
- Rayson Tan
LABEL CONCEPT
L'ILE AUX ASHBY (pronounce as "L" "OR" "ASH" "B") is a fashion label for the discerning urbanite; designs that will encompass three distinctive attribute - quality, detail and exclusivity.
The products of L'ILE AUX ASHBY are delicately made with full emphasis details of a work. All these designs are limited in pieces, giving access to priviledged minority. This allures the exclusivity of L'ILE AUX ASHBY.
These collection pieces are not about flaunting the size of that stone, but a celebration of the pleasures of fashion expressed in L'ILE AUX ASHBY's way. Hereby, L'ILE AUX ASHBY vision to merge art in our daily lives through fashion by crossing the boundaries of emotion with design, evoking talks with the art of accessories, interlocking with the human vision of percieving things. The fluid shapes, dynamic deformation moving objects. How they flow through time, provides Rayson with visual inspirations into his work.
DESIGNER PROFILE
L'ILE AUX ASHBY was founded by Rayson Tan, a Visual Communication graduate from LASALLE SIA College of the Arts in 2005 who was also an Alumni of LASALLE SIA and a Red Dot Design Concept Award winner in the year of 2005.
As a graphic desginer graduate, builds an eye for detailed graphics through the consistency in the branding and marketing collaterals of his label.
